Sales Executive

Key Responsibilities

Sales & Business Development

• Sell all heavy-duty machines and tyre products distributed by the organisation, adhering to company procedures, standards, targets and margins, in line with the priorities set by the General Manager.
• Sell maintenance contracts and spare kits for the products within the portfolio.
• Promote the products in a professional and effective manner.
• Prospect and prioritise customers during field visits, identifying new markets and business opportunities.
• Review sales performance continuously, aiming to meet or exceed targets.

Customer Management

• Support the strategy implemented for customer satisfaction, promoting the Care policy.
• Understand and record customer requirements accurately.
• Verify the good delivery of products and confirm customer satisfaction after each sale.
• Maintain and develop strong, long-term relationships with existing customers.

Transactions, Compliance & Confidentiality

• Ensure all products sold are paid for in full or in accordance with agreed credit terms.
• Follow up and confirm the payment of every sale.
• Establish and maintain the necessary file for each transaction.
• Always maintain confidentiality of company and customer information.

Reporting, Systems & Market Intelligence

• Create and complete the prospect / customer sheets that feed the customer follow-up system.
• Ensure proper usage, monitoring and timely updating of Iziflo (and Icadea) to track prospects and sales.
• Gather market and customer information and report it to the General Manager.
• Prepare and submit weekly and monthly reports to management.
• Perform any other related duties as assigned by the company.

Key Performance Indicators (KPIs)

Performance is measured against the indicators below and reviewed at the 30/60/90/120/150/180-day probation check-ins and on an ongoing basis thereafter.

• Sales Revenue Achievement: Actual revenue generated against the agreed target
• Quotation-to-Sale Conversion: Share of quotations issued that convert into paid sales
• Customer Visits: Qualified customer and prospect visits completed
• Quotations Issued: Volume of quotations raised for prospects/customers
• New Prospects Added: New prospects captured and logged in Iziflo
• Contract / Spares Attachment: Machine sales that include a maintenance contract or spare kit
• Payment Collection: Sales settled in full or per agreed credit terms
• CRM (Iziflo) Discipline: Accuracy and timeliness of pipeline and activity updates
• Customer Satisfaction: Customer feedback / CSAT under the Care policy
• Reporting Timeliness: Weekly and monthly reports submitted on schedule
• Onboarding & Probation:Completion of programme activities and agreed check-in actions

Job Specifications

• Education: A degree or a recognised qualification / certificate in Marketing.
• Experience: 3–4 years' relevant experience in Sales & Marketing or business development.
• Excellent communication and interpersonal skills.
• A confident and determined approach.
• Resilience and the ability to cope with rejection.
• A high degree of self-motivation and ambition.

Competency Requirements

• Ability and the desire / willingness to sell.
• Knowledge of sales and negotiation techniques.
• Knowledge of the MS Office Suite.
• Ability to communicate effectively and interact with customers.
• Strong attention to detail.
• Ability to handle conflict and confrontation so as to solve the problem while sustaining positive relationships.
• Ability to set challenging growth goals and put plans in place to achieve them.
• Ability to keep to time and other commitments.
• Ability to work both independently and as part of a team.
• Ability to flourish in a competitive environment.
• Ability to cope with work, time and people pressures.
• Ability to think on one's feet and react appropriately to situations.
• Knowledge of the business environment in which they operate.
• Confident at pitching and framing offerings.
• Readiness to conform to the company's internal procedures.
• Possesses a valid driver's licence.

Personality & Work Environment

• Personality A bright and approachable individual who finds it easy to communicate with customers at every level — from drivers through to CEOs.
• Work Environment Approximately 10% performed in a climate-controlled office environment under normal office conditions, and 90% in the field.

Location: Kumasi and Takoradi.

Salary: Attractive