Job summary
The Sales Manager will be responsible for driving revenue growth by identifying new business opportunities, developing relationships with advertisers and corporate clients, and selling the company's media advertising solutions. The role involves developing sales strategies, managing key accounts, preparing advertising proposals, negotiating commercial agreements, and ensuring the achievement of revenue targets across the company's media platforms.
Job descriptions & requirements
Key Responsibilities:
Sales Strategy and Revenue Growth
- Develop and implement sales strategies to achieve revenue targets.
- Identify and pursue new advertising opportunities across the company's media platforms.
- Develop and maintain a strong pipeline of prospective advertisers and corporate clients.
- Prepare sales forecasts, budgets, and regular performance reports.
- Monitor market trends and competitor activities to identify opportunities for business growth.
Client Acquisition and Relationship Management
- Identify and approach potential advertisers, advertising agencies, corporate organisations, and other prospective clients.
- Build and maintain strong relationships with existing clients to encourage repeat business.
- Understand clients' marketing objectives and recommend suitable media advertising solutions.
- Prepare and present proposals, media plans, quotations, and advertising packages.
- Negotiate advertising rates, contracts, and commercial terms within approved guidelines.
Sales Operations and Reporting
- Track sales performance against agreed targets and take corrective action where necessary.
- Maintain accurate records of prospects, client interactions, proposals, contracts, and sales activities.
- Prepare periodic reports on revenue performance, pipeline development, client acquisition, and market opportunities.
- Follow up on client payments and outstanding advertising invoices in collaboration with the finance team.
- Ensure compliance with company pricing policies, advertising standards, and contractual requirements.
Required Qualifications and Experience
- Bachelor's degree or HND in Marketing, Sales, Business Administration, Communications, Media Studies, or a related field.
- At least 3–5 years of experience in sales, business development, advertising, or media sales.
- Previous experience managing corporate accounts and negotiating commercial agreements.
- Demonstrated ability to meet or exceed sales and revenue targets.
- Experience in the media, advertising, broadcasting, publishing, or digital marketing industry is an advantage.
Location: Ghana
Salary: Attractive
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