Field Sales Lead

Company Description Enlace Education Services is an education services organization dedicated to empowering students and expanding opportunities for academic and career success. The company specializes in mentorship programs, educational tours, and scholarship administration that support learners through every stage of their development. Through structured education support, Enlace helps families plan and navigate academic pathways with personalized guidance, practical learning resources, and access to experienced mentors. An integrated scholarship support framework ensures students facing financial or situational challenges can continue their studies with confidence. Experiential learning activities and educational tours provide real-world exposure to new cultures, industries, and technologies, fostering curiosity, creativity, and global awareness.

Role Description The Field Sales Lead is a full-time, on-site role based in Accra, responsible for driving enrollment and participation in Enlace’s programs through direct engagement with schools, families, and community partners. Day-to-day tasks include identifying and qualifying leads, conducting outreach visits, delivering presentations about Enlace’s mentorship, scholarship, and educational tour offerings, and managing the sales pipeline. The role involves building and maintaining strong relationships with prospective clients, responding to inquiries, and providing professional customer service to ensure a positive experience. The Field Sales Lead will coordinate local sales initiatives, support marketing campaigns with on-the-ground feedback, and prepare regular reports on sales performance and market trends. This position collaborates with internal teams to align field activities with organizational goals and to continuously improve outreach strategies.

Qualifications

• Strong Communication skills, including clear verbal presentations and professional written correspondence.
• Proven Customer Service skills to support families, students, and institutional partners with responsiveness and empathy.
• Demonstrated Sales experience, preferably in education services or related sectors.
• Lead Generation capabilities, including prospecting, networking, and follow-up with potential clients.
• Sales Operations skills, such as pipeline management, use of CRM tools, and preparation of performance reports.
• Ability to work on-site in Accra, travel locally for field visits, and manage time effectively in a dynamic environment.
• Goal-oriented mindset with strong negotiation skills and the ability to meet or exceed targets.
• Familiarity with the education landscape and learner support services is an advantage.
• Diploma or degree in Business, Marketing, Education, or a related field is preferred.

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