As an Audience Growth Strategist, you will be part of our Audience Strategy team that helps 10up’s clients implement actionable strategies to positively impact and measure their business goals and desired audience outcomes. You’re motivated by solving challenging problems and helping clients determine the best path to success through data-driven solutions and relevant, relatable insights. Your curiosity drives you to dig beyond the issues and metrics, arriving at the recommendations that will make a measurable impact.
- Minimum Qualification: Degree
- Experience Level: Senior level
- Experience Length: 5 years
What you will do:
- Help define SEO strategy and develop technical requirements to support SEO-friendly development.
- Audit web properties against the most current SEO best practices, identify opportunities for improvements, and present written reports with actionable recommendations.
- Define key metrics that align with client business goals to support and implement custom tracking using Google Analytics, Google Tag Manager, and other platforms.
- Independently lead projects and consult with clients, collaborating with other Audience Strategists and discipline leadership where necessary.
- Take a data-driven approach to problem-solving, with a focus on establishing clear metrics to measure success against.
- You have 5+ years of experience in roles with search engine optimization and/or analytics implementation and reporting at the forefront.
- You have the ability to utilize common SEO tools (e.g. Ahrefs, SEMRush, Screaming Frog, Sitebulb) to effectively audit websites, presenting compelling recommendations and prioritizing improvements.
- You’re experienced in setting up tracking, events, and custom dimensions in Google Analytics, and implementing through Google Tag Manager, as well as creating data visualizations with Google Data Studio.
- You are proactive in seeking out cross-team feedback when crafting solutions to ensure your recommendations are comprehensive and ready to implement.
- You have a concise, clear, and effective communication style in perfect written and spoken English.
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