2 months ago
Job Summary
Are you a talented PPC Manager with a proven track record in the Crypto Casino industry? Are you looking to work in an agile environment where you are able to add value, focusing on ROI? Are you looking for a flexible, remote role so you can work from anywhere in the world? This could be the role for you. We continue to expand our presence in the crypto casino market, we are seeking an experienced PPC Manager to join our team and lead the affiliate department.
- Minimum Qualification: Degree
- Experience Level: Entry level
- Experience Length: 1 year
Job Description/Requirements
Responsibilities:
- Collaborating closely with the Head of Paid Marketing, providing valuable support as a trusted right hand, ensuring efficient identification of marketing leads Responsible for driving the PPC strategy and execution for our crypto casino/sportsbook brands with social casino/sweepstakes focus
- Setting up PPC strategy and budgets for crypto casino brands
- Executing campaigns
- Liaising with Affiliate, SEO and media buying teams
- Clearly demonstrated ROI driven from PPC spend
Requirements:
- Minimum of 1 year of proven experience in a similar role within the crypto casino industry, either on the operator or affiliate side
- Crypto casino/sportsbook PPC experience from top tier operator or affiliate side
- Understanding of high value drivers in crypto casino niche
- Proven track record in social casino PPC
- Understanding how social casino intent converts to real money customers
- Broader digital marketing experience
- Language skills beyond fluency in English +1 other language
- Web3/ crypto enthusiasm +2 years of direct experience from top tier competitor
- Experience from operator side
- Experience from affiliate side
- Works well in fast paced, growth environment
- A deep understanding of the crypto casino environment and the intricacies of marketing within this specific industry
- Holding a marketing or business degree is an asset
- A creative and innovative mindset, thinking "outside the box" to develop unique and engaging marketing approaches that captivate target audiences
- Strong problem-solving skills
- Ability to work within a multicultural environment
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