Marketing Specialist

Scopic Software

Marketing & Communications

IT & Telecoms Confidential
New
2 weeks ago

Job Summary

Are you on the hunt for exciting new challenges that boost your professional growth? If you’re an innovator by nature and a Marketing Specialist by trade, we’d love to hear from you! Read on to see if you’d be a good fit for the Scopic team of 250+ professionals from over 60 countries.

  • Minimum Qualification:Degree
  • Experience Level:Mid level
  • Experience Length:4 years

Job Description/Requirements

What your day-to-day will look like:

  • Developing, implementing, and tracking marketing programs such as email, social media, content, Google Ads or other digital campaigns
  • Analyzing and reporting on the performance and efficiency of campaigns
  • Conducting market, product and competition research and analyzing trends to identify new marketing opportunities for clients and for internal marketing
  • Writing, proofreading, and editing creative and technical content across different mediums
  • Brainstorming and developing ideas for creative marketing campaigns for clients
  • Assisting in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising)
  • Collaborating with marketing and other professionals to coordinate brand awareness and marketing efforts for the company and the clients
  • Researching and analyzing a variety of marketing information, including market trends, competitor offerings, product specifications, and demographic data
  • Presenting findings to marketing teams to help guide the direction and activities of the department
  • Translating data and analytical models into insights that can be used to develop marketing strategies for clients
  • Writing powerful call-to-action to convert visitors
  • Developing and implementing marketing plans
  • Assisting with the analyses of marketing data, including campaign results, conversion rates, and online traffic in order to improve future marketing strategies and campaigns

 

The skills and traits we’re looking for:

  • 4+ years of commercial Digital Marketing experience
  • Proficiency in lead generation activities and online marketing including social media management, and content marketing
  • Proven experience in identifying target audiences and in creatively devising and leading marketing campaigns that engage, educate and motivate
  • Experience in setting up and optimizing Google Adwords campaign, Market research, Customer experience, SEO, Email marketing and automation
  • Excellent communication skills
  • Fluency in English
  • Talented, fast learner, proactive, energetic, motivated marketer

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