Marketing Operations Manager

Synthesia Ltd

Marketing & Communications

IT & Telecoms Confidential
1 month ago

Job Summary

In this position, you will join our Revenue Operations team as a Marketing Operations Manager, focused on driving efficient marketing performance across the board.

  • Minimum Qualification: Degree
  • Experience Level: Senior level
  • Experience Length: 5 years

Job Description/Requirements

You will:

  • Own lead generation targets and monitor business performance against those targets.
  • Work with marketing to optimise customer acquisition processes and journeys.
  • Own prospect qualification processes and criteria.
  • Work with our paid media team to optimise for cost effectiveness and quality across sources and campaigns.
  • Improve data quality across lead generation.
  • Be the operational owner for the marketing tech stack.
  • Be the ‘go-to’ person for any operational requirements from marketing.

How will your day-to-day look like?

Building automations, working with datasets, monitoring metrics and generally owning everything related to marketing and top-of-funnel operations.

You can see more about who we are and how we work here:


  • 5+ years in Marketing, and 3+ years in a Marketing Operations role, ideally at a fast-growing SaaS business.
  • Experience with our pre-sale tech stack: Google/Meta/LinkedIn ad platforms, Hubspot, and Salesforce. Experience working with Hubspot workflows is essential.
  • Strong experience with Google Analytics.
  • Deep understanding and experience of key marketing concepts, including experimentation, lead generation, conversion rate optimization, segmentation, incrementality and attribution.
  • Strong analytical skills, including SQL and the ability to comfortably structure and analyze data, and to make actionable recommendations.
  • Experience working with APIs.
  • Able to translate business challenges into technology/process-led solutions.

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