Marketing Content Creator
Scentbird
Marketing & Communications
Job Summary
The Scentbird Marketing Content Creator will be a part of the Brand Marketing Team. In this role, you will play an integral role in Scentbird’s social media content, partnering closely with the marketing and creative teams, you will contribute strategically and tactically to the success of each campaign development. The Marketing Content Creator will research current trends, create content from start to finish, and post complete content across all social media platforms.
- Minimum Qualification:Degree
- Experience Level:Mid level
- Experience Length:2 years
Job Description/Requirements
What You’ll Be Responsible For:
- Collaborate with social team to make sure monthly calendar(s) are up-to-date: Instagram, YouTube, TikTok calendars
- Work with outside agencies to create strong short form video content (i.e. strong hooks, feedback to video editing, etc)
- Make sure final assets are in the correct format, saved in monthly folders and are ready to be posted
- Upload final assets to Dash Hudson, TikTok drafts, and YouTube Shorts scheduler
- Write captions for each post
- Publish assets
- Interact with TikTok community
- Support User Acquisition Team with one-off content requests for paid ads (1-2x per month)
- Report on analytics for all short form video
Creative Production
- Storyboard ideas for all videos
- Create/shoot social optimized content that will be used across YouTube, Instagram, and TikTok
- Write scripts for short form videos that are thumb stopping and tell a story for all social platforms
- Conceptualize BTS shoot moments and/or content shoots
- Work with inventory team to ensure you have the appropriate product to shoot on a monthly basis
- Own batch content production process
- Lead creator challenges
What You’ll Need to Have:
- College degree
- 2-4 years professional experience working in digital/social media marketing at a leading agency, global luxury or premium retail brand
- MS Project and MS Office Suite (Word, Excel, PowerPoint)
- Proven professional experience and ability to meet deadlines and work on multiple projects simultaneously
- Must possess an exceptional standard of interpersonal, written and verbal communication skills
- Proven development and quality assurance methodologies is essential
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