Marketing and Communications Manager

Job Functions:

Strategic Communications:

•  Develop a comprehensive and strategic marketing and communications plan that includes both internal and external initiatives
• Review, suggest revisions to, and implement a communications strategy to raise awareness of the company’s work, with a particular focus on donor and partner communications
• Lead the development and implementation of project and event communications plans.
• Responsibly maintain quality control on all deliverables to ensure they are on strategy, on message, up-to-par with expectations and always cater to the strategic marketing objective.
• Develop or update communication materials (e.g. organization profile brochures, flyers, booklets, annual reports, etc.)
• Ensure external communications are compliant with the company's brand guidelines
• Supervise the management of social media platforms to enhance communication strategies.

Content Management:

• Create compelling content for various platforms, including press releases, newsletters, and social media, to effectively communicate the company's mission, success stories, and impact.
• Develop high-quality communications including monthly newsletters, annual reports, periodic updates to the company's fact sheet, and other collateral materials
• Oversee the creation of multimedia materials such as videos, presentations, and brochures to effectively communicate the company's impact.
• Work closely with Programs and Monitoring & Evaluation teams in gathering case studies, most significant change stories, etc., and making sure research and M&E results are communicated effectively 

Events Management:

•  Work with the Executive Director to develop funding partnerships and cobranded opportunities and to produce special events.
• Coordinate all aspects of the National Business Pitch Competition, working closely with the Program team in charge of the Company Program and Executive Director to ensure the execution of a successful event.
• Establish and execute all assigned event logistics, including leadership and oversight for all event production, from planning, invitations, programs/ brochures to wrap-up (timelines, meetings, staffing, run of show, etc.)
• Secure and coordinate all appropriate permits, and licensing before events.
• Identify and solicit in-kind donations for events.
• Identify, supervise, and train volunteers at events.

Qualifications Required:

• Minimum of bachelor’s degree in Development Communications, Marketing & Communications, Public Relations, or a related field.
• At least 5 years of experience in communications, marketing, or partnership development, preferably in the non-profit sector
• Familiarity with creative processes, resources, and social media platforms
• Must have experience in coordinating, managing, problem-solving, and executing projects independently.
• High level of attention to detail and proven ability to work independently and within a group under strict deadlines on multiple projects.
• Proven experience in leading small teams to deliver high-quality results.
• Excellent writing skills and ability to write for a range of audiences e.g., donors, project partners, media outlets, online audience, etc.
• Highly energetic, motivated, and organized
• Enjoys working in a dynamic environment and taking initiative.
• Must have proficiency in social media platforms: Facebook, Twitter, LinkedIn, Instagram, WordPress. Familiarity with social media tools and analytics
• Maturity, discreetness, and ability to maintain confidentiality of information.

Desired:

• Master’s degree in a related field
• Experience organizing large events such as conferences or coordinating national or regional events a plus.
• Knowledge of social entrepreneurship and youth economic empowerment
• Design software experience such as Photoshop and other Adobe applications and platforms, Canva, etc. photography/videography experience is a plus.
• Experience in implementing education programs