Director of Field Marketing

What You’ll Do

• Help change the world by leading all things colleges at Chess.com, including our College Chess League (#1 online chess league) and our College Ambassador Program (one of the fastest growing college programs in the United States)
  
  • https://www.chess.com/news/view/college-ambassador-program
• Lead a growing team of passionate college growth managers who oversee both of these programs and help to expand both throughout the world in 2023
• Guide a network of hundreds of passionate chess ambassadors all over the world to grow the game of chess on their college/university campuses and connect chess to many other areas of campus life 
• Develop marketing and strategy plans to further develop the cultural movement that we are creating and to create fun and viral moments on college/university campuses, both in-person and virtual (esp. social media)
• Work closely with a range of key stakeholders within Chess.com, from our senior leadership team to our field marketing, events, CRM and other groups
• Visit college campuses occasionally, e.g. for big events that we create

Preferred Skills

• 5+ Years of experience in marketing/growth marketing/product marketing, 2+ years managing a team
• You have 2+ years of experience doing marketing/growth programs for consumers, ideally college students
• Experience with ground-swell/guerilla marketing movements and/or ambassador-driven marketing
• Strong bias for action and experience with entrepreneurial ventures and/or scaling up early-stage programs
• Strong collaboration and communication skills working in a fully distributed team
• Sense of ownership and responsibility
• Chess player (though it is not required that you are a strong chess player)
• Lifelong learner