1 month ago
Job Summary
We are looking for a Digital SaaS Product Marketer to work with its established team of professionals. The position is remote and available to Philippine applicants, preferably Cebu-based. If you are a results-oriented marketer with a passion for SaaS products and want to be part of a dynamic and innovative team, we would love to hear from you. Apply now to join our growing company and drive the success of our digital SaaS products
- Minimum Qualification: Degree
- Experience Level: Mid level
- Experience Length: 3 years
Job Description/Requirements
Responsibilities:
- Develop and implement comprehensive marketing strategies to promote our digital SaaS products.
- Create compelling product messaging and positioning that differentiates our offerings in the market.
- Conduct market research and competitor analysis to identify customer needs, market trends, and opportunities for growth.
- Collaborate with cross-functional teams, including product management, sales, and customer success, to drive product launches and go-to-market strategies.
- Plan and execute multi-channel marketing campaigns, including email marketing, social media, content marketing, and paid advertising.
- Generate high-quality leads and nurture them through the sales funnel to maximize conversions.
- Develop and maintain marketing collateral such as product brochures, case studies, white papers, and website content.
- Analyze campaign performance metrics, track KPIs, and provide regular reports to measure the effectiveness of marketing initiatives.
- Stay up-to-date with industry trends and best practices in SaaS product marketing to drive continuous improvement.
Qualifications:
- Proven experience in digital marketing, with a focus on SaaS products.
- Strong understanding of SaaS business models and the ability to translate technical features into customer benefits.
- Demonstrated success in developing and executing effective marketing strategies that drive product adoption and revenue growth.
- Proficient in using marketing automation and analytics tools to measure campaign performance.
- Excellent written and verbal communication skills, with the ability to create engaging content and deliver impactful presentations.
- Highly analytical and data-driven, with the ability to draw insights and make data-informed decisions.
- Creative thinker with a passion for innovation and staying ahead of industry trends.
- Strong project management skills, with the ability to prioritize and manage multiple initiatives simultaneously.
- Team player with strong collaboration and interpersonal skills.
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