Digital Media Planner

Publicis Media

Marketing & Communications

IT & Telecoms Confidential
2 months ago

Job Summary

As a Digital Media Planner at Starcom, you will be part of the backbone of the implementation and planning operations of the business and the clients and new business that you work on. The Digital Media Planner is expected to be data driven, insights lead and a creative thinker, who strives to make meaningful impact on the business.

  • Minimum Qualification: Degree
  • Experience Level: Mid level
  • Experience Length: 3 years

Job Description/Requirements

Responsibilities:

  • Creating CE’s
  • Sending CE’s to clients
  • Managing CE’s
  • Sending CE’s to buyers for PO tracking purposes
  • Drawing up media schedules
  • Delivering Media schedules
  • Obtaining Media Schedule approvals from clients
  • Creating Chase Lists, delivering chase lists to creative partners and Power of One partners
  • Chase outstanding creative
  • Briefing campaigns into Ad Operations
    compiling and delivering Proof of Life documents.
  • Attend internal meetings with strategists, Ad Operations and Traffic management
  • Following up on the status of campaigns in Ad Operations
  • Maintain a good relationship and understanding of Medi Owner platforms
  • Maintain good relationships with the campaign management and Ad Operations teams

Qualifications:
  • Google Fundamentals of Digital Marketing
  • Google Analytics
  • Google Ads Video
  • Google Shopping Ads
  • Google Display Ads 
  • Google Ads Search
  • Facebook Blueprint Planning


Experience:

  • At least 3 years of digital media planning experience


Hard Skills:

  • Able to effectively project manage
  • Numerically strong and analytically able
  • Strong communicator with effective interpersonal relationships across team and clients
  • Advanced IT skills including Microsoft Word, best-in-class Power Point, Excel, Outlook and web-based applications.
  • The ability to synthesize and reduce different inputs to create a well-considered and accurate representative view.
  • English fluency and language skills for effective business writing
  • Strong presentation skills
  • Solid data interpretation and analytics skills
  • Be able to exercise strategic principles and structured thinking to tackle business development projects assigned by client
  • Be able to select appropriate frameworks, tools and approaches to use in solving client problems
  • Develop strategies that interpret cultural and social trends as well as data relevant to client business


Soft Skills:

  • Is open to constructive feedback and challenges accordingly.
  • Is effective at building relationships and working as a team
  • Shows leadership and decision-making ability
  • Manages change well – adapts and remains flexible to business priorities
  • Ability to collaborate without ego as well as work effectively independently
  • Is willing to transfer skills and share knowledge openly
  • Ability to self-start and self-manage 

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