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Digital Marketing Lead

Invisible Technologies

Marketing & Communications

IT & Telecoms Confidential
2 months ago

Job Summary

As the Digital Marketing Lead at Everest, you will be at the forefront of establishing thought leadership and managing our presence across platforms. Your creative prowess and strategic insight will be instrumental in fostering the narratives of Everest and personal brand related to Executive Support.

  • Minimum Qualification: Degree
  • Experience Level: Mid level
  • Experience Length: 3 years

Job Description/Requirements

The Role:

Your Mission

  • Overall Objective:
    • Architect and disseminate engaging content to propel long-tail brand strategies and resonate with a diverse audience. Enhance brand presence and visibility through meticulous management of social media operations and innovative marketing strategies.

  • Content Creation & Branding:
    • Develop and implement content strategies to foster thought leadership and elevate brand narratives, focusing on Executive Support domains.
    • Collaborate with internal teams to align branding efforts with organizational goals and values.

  • Social Media Management:
    • Oversee and optimize social media operations across various platforms, with a focus on LinkedIn, to establish and cultivate brand presence.
    • Monitor and analyze social media performance metrics to refine strategies and maximize engagement.

  • Marketing & Promotion:
    • Execute innovative marketing campaigns to promote Everest and associated personal brands.
    • Collaborate with other departments to integrate marketing strategies and ensure cohesive brand representation.

 

Requirements:

  • Qualifications and Experience:
    • A Bachelor’s degree in Marketing, Communications, or a related field.
    • A minimum of 3 years of experience in social media management, preferably within a related industry.

  • Skills:
    • Fluent spoken and written English.
      Proficiency in content creation and social media management tools - especially LinkedIn.
    • Excellent communication, creativity, and strategic thinking skills.
    • Strong analytical skills with the ability to interpret social media performance metrics.
    • High level of attention to detail and organizational skills.

  • Certifications:
    • A certification in Social Media Management or Digital Marketing would be advantageous.

  • Other Attributes:
    • Passion for building thought leadership and fostering brand visibility.
    • Ability to work independently and collaboratively.
    • Willingness to stay abreast of the latest marketing trends and social media best practices

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