Digital Marketing Intern, EMEA

Boston Scientific

Marketing & Communications

Healthcare Confidential
2 months ago

Job Summary

Do you want to learn how to breath digital marketing? We want you in our team! We are looking for a Digital Marketing Intern who will help implement the business unit’s digital strategy as well as plan, execute and optimize campaigns across different digital channels.

  • Minimum Qualification:Degree
  • Experience Level:Volunteer, internship
  • Experience Length:No Experience/Less than 1 year

Job Description/Requirements

Your responsibilities will include:
Digital marketing planning and implementation

  • Participate in the implementation of the digital marketing strategy for the assigned business unit
  • Implement and measure high-impact integrated digital marketing programs
  • Identify and articulate best practices
  • Collaborate with internal and external stakeholders, including agencies to meet deadlines and deliver on commitments
  • Support local EMEA markets to execute digital strategies and online localization initiatives

Metrics and Analysis

  • Develop and monitor digital KPIs, measure and report campaign performance and update multichannel dashboards
  • Identify trends and insights and optimize costs and performance based on insights
  • Proactively monitor and analyze competitions’ online marketing strategies

What we are looking for in you:

  • University degree or equivalent in Marketing, Digital Marketing, Marketing Communications or similar.
  • Fluent in English, additional European Language (Spanish, French,Italian) is a plus
  • Ability to work cooperatively and proactively with staff inside and outside the team
  • Analytical mindset, strategy development and planning
  • Excellent organizational skills
  • Knowledge and understanding of digital marketing activities, such as email, social media (FB, LinkedIn and Twitter), SEO/SEM, and/or display advertising campaigns
  • Knowledge of Marketing Automation tools (Salesforce suite Marketing Cloud)
  • Previous experience using measurement/analysis to regularly optimize Digital Marketing programs (Google Analytics and Google Marketing Tools) is a plus.

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