Digital Marketing Intern, EMEA

Your responsibilities will include:
 
Digital marketing planning and implementation

• Participate in the implementation of the digital marketing strategy for the assigned business unit
• Implement and measure high-impact integrated digital marketing programs
• Identify and articulate best practices
• Collaborate with internal and external stakeholders, including agencies to meet deadlines and deliver on commitments
• Support local EMEA markets to execute digital strategies and online localization initiatives

 
Metrics and Analysis

• Develop and monitor digital KPIs, measure and report campaign performance and update multichannel dashboards
• Identify trends and insights and optimize costs and performance based on insights
• Proactively monitor and analyze competitions’ online marketing strategies

What we are looking for in you:

• University degree or equivalent in Marketing, Digital Marketing, Marketing Communications or similar.
• Fluent in English, additional European Language (Spanish, French,Italian) is a plus
• Ability to work cooperatively and proactively with staff inside and outside the team
• Analytical mindset, strategy development and planning
• Excellent organizational skills
• Knowledge and understanding of digital marketing activities, such as email, social media (FB, LinkedIn and Twitter), SEO/SEM, and/or display advertising campaigns
• Knowledge of Marketing Automation tools (Salesforce suite Marketing Cloud)
• Previous experience using measurement/analysis to regularly optimize Digital Marketing programs (Google Analytics and Google Marketing Tools) is a plus.