Copywriter at Betika Ghana

The copywriter’s key responsibility will be to come up with eye-catching scripts/Advertisements through the use of creative words and clever slogans for the Betika brand. He/She will also be required to design audio scripts that accompany audiovisuals that are in line with the Company’s goals and objectives.Responsibilities Propose and present scripts /digital concepts that are in line with the Company’s strategic objectives.Write high- engagement scripts/digital content or adverts that reflects our brand’s voice, Company’s goals, and objectives.Collaborate with the line manager in developing a variety of scripts /digital content marketing material.Review scripts for errors ensure incorporation of all approved recommendations on the final scripts.Simultaneously manage multiple projects with short timelines.Create and manage storage for all company scripts ensuring archival of images, photos, or previous work.Participate in creative development meetings within the departments in the company; propose recommendations to improve accuracy, efficiency, timeliness, or relevance of work undertaken.Keep track of emerging design trends and technologies locally, globally, and across and within industry. Qualifications, Skills & Competencies Bachelor’s Degree in Arts, Marketing or CommunicationA Post Graduate Diploma in script writing will be an added advantage.Proficiency in MS Office, PowerPoint, Communicator, and OutlookA minimum of 3 – 4 years’ relevant work experience in copywriting and marketingCreativity and innovation in the writing of scriptsProject ManagementCommunication of design concepts using social medial languageSolid understanding of SEO ConceptsDemonstrate experience in writing scripts for digital, print and broadcast channels.Demonstrate success in managing and maintaining an active social media presenceExceptional skill in writing for social media through the use of hashtags, emojis and acronyms.Astute communicator, a team player with excellent interpersonal skills.Great organizational skills, resourcefulness with the ability to manage several tasks and projects simultaneously.Fast learner, easily adaptable with a high attention to details