Content Marketing Specialist / Blogger
Marketing & Communications
Do you have experience running successful blogs driven by high-quality content? We’re looking for a content marketing specialist to help us create and share valuable content with a relevant target audience. This person will have the opportunity to make an impact and help us drive profitable business growth.
- Minimum Qualification:Degree
- Experience Level:Senior level
- Experience Length:5 years
- Develop and execute a comprehensive content marketing strategy that aligns with our overall business objectives
- Create and distribute engaging content including blog posts, and other channels as required.
- Conduct thorough research on our target audience, competitors, and industry trends to inform our content strategy
- Collaborate with internal stakeholders, including our content and marketing teams, to ensure that our content is aligned with our brand messaging and business goals
- Measure and analyze the effectiveness of our content marketing efforts, using metrics such as website traffic, engagement, and conversions to refine our strategy and improve results
- Stay up-to-date with the latest content marketing trends and technologies, and identify opportunities for us to stay ahead of the curve
- English as a 1st language
- Minimum of 5 years of experience in content marketing, with a proven track record of creating high-quality content that drives traffic and increases conversions
- Ownership and operation of at least one successful blog that demonstrates your content marketing skills and preferably in software services
- Exceptional writing and communication skills, with the ability to adapt your writing style to different audiences and channels
- Strong analytical skills, with the ability to use data to inform content strategy and measure results
- Creative and strategic mindset, with the ability to think outside the box and generate new ideas for content
- Experience using content marketing tools such as Google Analytics, SEMrush, and Hootsuite
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