Social Media Manager

Key Responsibilities:

• Develop and implement a consistent content strategy across Instagram, Facebook, Twitter, and TikTok.
• Create and publish engaging visuals, videos (especially reels), stories, andcaptions tailored to each platform
• Monitor, respond to, and engage with followers, comments, DMs, and tagged content.
• Track social media metrics and report on follower growth, reach, engagement, and campaign performance.
• Identify trends and leverage them creatively to increase brand awareness.
• Work with the sales and marketing teams to promote campaigns, product launches, and promotions.
• Manage a content calendar to ensure timely and consistent posting.
• Coordinate with influencers and content creators where applicable.
• Uphold the visual and tonal identity of the Company’s brand.

Requirements:

• Prior experience managing business or brand social media accounts (Instagram, Facebook, Twitter, TikTok).
• Strong content creation skills — including copywriting, video editing (e.g., Reels, TikToks), and basic design.
• Familiarity with tools like Canva, CapCut, Meta Business Suite, and social media schedulers.
• Knowledge of platform-specific trends, best practices, and algorithm behaviors.
• Ability to work independently and manage multiple tasks without daily supervision.
• Good communication and time management skills.
• Strong attention to detail and a creative mindset.

Preferred (But Not Required):

• Experience in the FMCG or consumer goods space.
• Basic photography and video editing skills.
• Experience with social media advertising (Meta Ads Manager, TikTok Ads).
• Familiarity with the Ghanaian market and trends in digital consumer behavior.

Location & Work Conditions:

• This role is based in Accra, Ghana, with the flexibility for part-remote work depending on performance and task requirements.
• Open to Full-time, Contract, or Part-Time arrangements based on candidate availability and fit.

How to Apply: Send your CV, a short cover letter, and examples or links to social media pages you’ve managed

Location: Accra

Salary: Attractive