Agency growth & Creative Lead
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Job summary
Kr8ive Impakt Advertising is looking for a dynamic, creative, commercially minded and highly resourceful Agency Growth & Creative Lead to spearhead the growth and day-to-day affairs of the agency. The ideal candidate must be able to win business, develop creative ideas, lead campaigns, manage teams, create engaging digital content and ensure the smooth running of the agency. This is a hands-on leadership position for someone who is ambitious, organised and ready to grow with a young and fast-growing advertising agency.
Min Qualification:
Degree
Experience Level:
Mid level
Experience Length:
5 years
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant Location:
Accra & Tema Region, Ghana
Job descriptions & requirements
Key Responsibilities:
Business Development & Growth
- Lead the agency's business development and client acquisition efforts.
- Identify, pursue and convert new business opportunities.
- Build and maintain relationships with prospective and existing clients.
- Lead pitches, proposals, presentations and negotiations.
- Develop partnerships and opportunities that generate new revenue.
- Maintain an active pipeline of prospective clients.
- Work closely with the CEO to achieve the agency's growth and revenue targets.
Creative & Campaign Leadership
- Oversee the creative and design team.
- Develop innovative campaign concepts and creative strategies.
- Lead the planning and execution of integrated advertising campaigns.
- Oversee brand activations, experiential campaigns and events.
- Ensure projects are delivered professionally, on time and within budget.
- Review creative work and ensure high-quality output.
Digital, Social Media & Content
- Lead Kr8ive Impakt's social-media and digital strategy.
- Develop engaging content ideas for TikTok, Instagram, Facebook, LinkedIn and other platforms.
- Create/oversee Reels, short-form videos, campaign content, captions and digital campaigns.
- Stay updated on social-media trends and identify opportunities for the agency and its clients.
- Help strengthen Kr8ive Impakt's visibility and positioning online.
Finance & Administration
- Maintain accurate company financial books and basic accounting records.
- Keep proper records of income, expenses, invoices, payments and project-related costs.
- Monitor project budgets and assist with financial planning and cost control.
- Ensure proper documentation and filing of company and project records.
- Work with the CEO/accounting support on financial reporting and reconciliation.
Team & Agency Management
- Coordinate creative, account, activation and project teams.
- Assign responsibilities and ensure deadlines are met.
- Monitor team performance and promote accountability.
- Assist the CEO in implementing the agency's strategic objectives.
- Help develop systems and processes that improve agency efficiency.
The Ideal Candidate
The successful candidate should be:
- Creative, strategic and commercially minded.
- Strong in business development and client acquisition.
- Social-media savvy with a strong understanding of content creation.
- A confident communicator, presenter and negotiator.
- Experienced in advertising, marketing, communications, events or brand activations.
- Organised and comfortable handling basic financial records and company books.
- Able to manage multiple projects and teams simultaneously.
- Hands-on, proactive and solution-oriented.
- Willing and available to travel outside Accra for projects and activations.
- A competent driver with a valid driver's license.
- Comfortable working in a fast-paced, growing business.
- Entrepreneurial, ambitious and focused on results.
Requirements
- Bachelor's degree in Marketing, Advertising, Communications, Business Administration or a related field
- Minimum 5 years' relevant professional experience in the advertising industry
- Proven experience in business development/client acquisition.
- Strong knowledge of social media and digital content.
- Experience in campaign management, activations or events is an advantage.
- Basic knowledge of bookkeeping, financial records and budget management.
- Valid driver's license and ability to drive confidently.
- Willingness to travel as required by the business.
- Portfolio or examples of previous campaigns, content or projects will be an advantage.
What We Value
- Creativity
- Business Development
- Leadership
- Digital Savviness
- Financial Discipline
- Initiative
- Accountability
- Results
NB: This is more than a supervisory position. You will play a key role in building the next phase of Kr8ive Impakt Advertising. If you can win the business, develop the idea, manage the numbers and lead the team to make it happen — we want to hear
from you.
Location: Spintex
Salary: Attractive
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