Marketing Manager

Key Responsibilities:

• Develop and implement comprehensive marketing strategies to increase brand awareness and drive sales.
• Oversee recruitment processes for the branches in Accra, Kumasi, and Obuasi.
• Coordinate marketing activities across all branches, ensuring consistency and effectiveness.
• Identify opportunities for market growth and new customer segments.
• Lead, motivate, and manage the marketing team, providing guidance and support.
• Engage with clients, partners, and stakeholders to promote the company's services.
• Monitor and analyse market trends, competitor activities, and customer feedback.
• Drive innovation in marketing approaches, including digital and social media campaigns.
• Conduct group presentations and public speaking events to promote the company.
• Prepare regular reports on marketing performance and recruitment progress.

Person Specification:

• Degree in tourism or any related course is an advantage
• Minimum of 5 years of marketing management experience, preferably in the hospitality or related industry.
• Proven success in recruiting and managing marketing teams.
• Strong track record of driving sales and revenue growth.
• Innovative thinker with the ability to develop creative marketing campaigns.
• Excellent communication, public speaking, and interpersonal skills.
• Approachable, well-spoken, and able to connect with diverse audiences.
• Ability to work under pressure, meet targets, and adapt to changing circumstances.
• Knowledge of digital marketing tools and social media platforms.
• Previous experience overseeing multiple branches is desirable.

Benefits:

•  Competitive salary and performance-based bonuses.
• Opportunities to travel abroad as part of an international marketing group
• Career growth and development through Continuous Professional Development programs
• Chance to work within an international organization with a diverse and dynamic team
• Supportive environment that encourages innovation and professional excellence.

Location: Accra, with oversight over Kumasi and Obuasi branches