Marketing Manager
Job summary
The Marketing Manager is responsible for developing and executing marketing strategies to promote the company’s products or services, increase brand awareness, and drive business growth. The role involves managing campaigns, overseeing digital and traditional marketing activities, analyzing market trends, and coordinating with internal teams to achieve sales and marketing objectives.
Job descriptions & requirements
- Develop and execute multi-channel digital marketing strategies aligned with business objectives.
- Conduct market research to identify target segments, trends, and competitive opportunities.
- Plan, execute, and manage campaigns across traditional media, websites, and social media networks to drive customer acquisition and onboarding.
- Bachelor’s degree in Marketing, Business Administration, Digital Media, or a related field.
- At least 5 years of experience in digital marketing and proven experience managing multi-channel digital marketing campaigns or fintech.
- Knowledge of digital marketing tools such as Google Ads and Meta Ads.
Location: Accra
Salary: Attractive
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