Social Media Marketer

Key Responsibilities:

• Develop and manage social media strategies aligned with the institute’s goals.
• Create and post engaging content (text, graphics, videos) across platforms (Facebook, Instagram, Twitter/X, LinkedIn, TikTok, YouTube, etc.).
• Promote training programs, registration periods, success stories, and campus events.
• Monitor trends and feedback to adjust content and strategy accordingly.
• Respond to comments, messages, and inquiries in a timely and professional manner.
• Collaborate with the admissions, academic, and design teams for promotional materials.
• Run paid social media ad campaigns and track ROI.
• Grow social media followers, engagement rates, and conversions (e.g., sign-ups, inquiries).
• Track analytics and prepare monthly performance reports.
• Stay updated on best practices and emerging trends in social media marketing.

Qualifications and Skills:

• HND/Diploma/Bachelor degree in Marketing, Communications, Digital Media, or a related field.
• 1–3 years of experience in social media marketing (preferably in education or services).
• Strong knowledge of social platforms and content planning tools.
• Creative, strategic thinker with excellent writing and storytelling skills.
• Ability to work independently, meet deadlines, and manage multiple campaigns.

Location : Around Teshie

Salary: GHS3,000

Employment Type: Full time