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Social Media Manager, Crypto Casino and Sportsbook

NationaLease

Marketing & Communications

Healthcare GHS Confidential
1 month ago

Job Summary

As a Social Media Manager for a new crypto casino & sportsbook, you will play a crucial role in building and maintaining our online presence across various social media platforms. You will be responsible for crafting engaging content, managing our social media accounts, and implementing strategies to increase brand awareness, engagement, and customer loyalty/acquisition. If you are passionate about social media, sport, gaming and crypto currencies this is the perfect opportunity for you.

  • Minimum Qualification : Degree
  • Experience Level : Mid level
  • Experience Length : 3 years

Job Description/Requirements

Responsibilities:

  • Social Strategy: Develop and execute a comprehensive social media strategy that aligns with the crypto casino brand and goals. Create and curate engaging and visually appealing content, including text, images, videos, and infographics.
  • Industry research: Stay up to date with current sporting events in both the US & Europe to create engaging content to drive users to sportsbooks. Research industry trends, crypto news, and online gaming developments to create timely and relevant content.
  • Community management: Engage with our community, respond to comments and messages, and foster positive interactions across various social media accounts.
  • Team Collaboration: Collaborate with the marketing team to plan and execute social media campaigns, contests, and promotions.
  • Reporting and metrics: Track and analyse key performance metrics to measure the effectiveness of social media efforts and make data-driven improvements. Monitor competitor activities and identify opportunities for differentiation and growth.


Qualifications:

  • Proven experience as a Social Media Manager or similar role, for a crypto casino and sportsbook
  • Strong understanding of cryptocurrencies and online gaming.
  • Excellent written and verbal communication skills.
  • Proficiency in social media management tools and analytics platforms.
  • Creative thinker with the ability to generate innovative ideas and concepts.
  • Strong attention to detail and the ability to multitask in a fast-paced environment.
  • Familiarity with crypto communities and online forums is a plus.
  • Knowledge of SEO and content marketing is a plus.

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