Senior Business Developer (ghana)

Company Description The SM Records Ltd is a global music distribution and digital rights management company that supports artists, record labels, and content creators in expanding their international presence. The company provides services such as global music distribution, YouTube Content ID and rights management, digital rights protection, catalog management, and royalty reporting and analytics. By focusing on transparent partnerships and innovative digital solutions, The SM Records helps creators monetize content and protect their intellectual property across leading streaming platforms. The team works closely with artists, labels, and content owners to deliver reliable digital distribution and sustainable revenue opportunities in the global music industry. Guided by the principle “YOUR CONTENT. YOUR RIGHTS.”, the company ensures creators maintain control over their work.
Role Description The Senior Business Developer (Ghana) is a contract, on-site role based in the Greater Accra Region, Ghana. This role is responsible for identifying and securing new business opportunities with artists, labels, and content owners, as well as expanding existing partnerships in the local and regional music market. Day-to-day tasks include lead generation, conducting market research, building and managing a robust sales pipeline, and presenting tailored distribution and rights management solutions to potential partners. The Senior Business Developer will collaborate with internal teams to support client onboarding, ensure high-quality customer service, and contribute to revenue growth strategies. The role also involves preparing business proposals, tracking performance metrics, and representing The SM Records at industry events and meetings.
Qualifications

• Strong analytical skills to evaluate market trends, business performance, and partnership opportunities.
• Excellent communication and interpersonal skills for engaging artists, labels, and stakeholders, both verbally and in writing.
• Proven experience in lead generation and sales development, including prospecting, pipeline management, and closing deals.
• Ability to conduct structured market research and translate insights into actionable business strategies.
• Customer service skills with a focus on relationship-building, responsiveness, and long-term client retention.
• Experience in business development or sales within the music, entertainment, or digital media industry is highly beneficial.
• Demonstrated negotiation skills and the ability to manage partnerships across different levels of the industry.
• Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent professional experience.
• Comfort working in an on-site environment in Greater Accra Region, Ghana, with knowledge of the local and regional music landscape.
• Proficiency with CRM tools, sales reporting, and Microsoft Office or similar productivity software.

<