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Product Marketing Manager

The League Team

Marketing & Communications

IT & Telecoms GHS Confidential
4 weeks ago

Job Summary

The Product Marketing Manager (PMM) at Eureka is responsible for maximizing the potential of the product and promoting user success. The PMM will maximize awareness and usage of each product by deeply understanding the actual and potential problems that the target customers have and clearly communicate how Pairs can effectively solve those problems, thereby maximizing the value that users can obtain from Pairs.

  • Minimum Qualification : Degree
  • Experience Level : Mid level
  • Experience Length : 3 years

Job Description/Requirements

Responsibilities
  • Planning a Go To Market (GTM) strategy for a new product
  • Creating narrative and communication design for each product
  • Cross-functional project management with each stakeholder
  • Reviewing GTM measures and proposing improvement measures
  • Monitor user numbers and identify bottlenecks
  • Action planning and prioritization
  • Planning and development of content for product marketing
  • Campaign planning and budget management
  • Sharing and enlightening information about the product to functions other than development

Requirements
  • Minimum 3 years of experience in Product Marketing or similar field
  • A track record of improving product utilization and the associated data analysis skills
  • Excellent project management skills
  • Excellent written and verbal communication skills

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