Or your alerts
N

Marketing Lead

NationaLease

Marketing & Communications

Healthcare GHS Confidential
Easy Apply
1 month ago

Job Summary

Coactive AI is looking for a creative Marketing Lead - ABM to enhance our Account-Based Marketing strategy. In this role, you will be an integral partner to the Founders as well as Sales, and Product teams to grow our revenue flywheel and continuously refine ICP. You will lead the development and execution of initiatives and campaigns targeting enterprise accounts, driving qualified leads to sales, and optimizing conversion through the sales funnel to meet pipeline targets.

  • Minimum Qualification : Degree
  • Experience Level : Mid level
  • Experience Length : 8 years

Job Description/Requirements

Responsibilities:

  • Lead the strategy and implementation of ABM campaigns and tactics, including website, landing pages, direct mail, and email
  • Facilitate cross-functional collaboration with SDRs and AEs to drive account engagement and achieve pipeline targets
  • Leverage a data-driven approach, continuously test messages, evaluate, and optimize campaigns success, conduct A/B versions of sales pitch decks and guide demo creation
  • Lead competitive research and work with Product leadership to create the positioning needed to stand out and win in the market


What we look for:

  • 8+ years of B2B marketing experience, specializing in Account-Based Marketing
  • Proven track record of developing and executing successful ABM campaigns for technical products that drive measurable results in early stage companies
  • A strategic thinker with strong analytical abilities, skilled at turning data into actionable insights
  • Strong communicator and collaborator with a knack for influencing stakeholders
  • Creative mindset with a passion for innovation and pushing the boundaries of traditional marketing approaches
  • Experience working with marketing automation platforms, CRM systems, and other marketing technologies

Important Safety Tips

  • Do not make any payment without confirming with the Jobberman Customer Support Team.
  • If you think this advert is not genuine, please report it via the Report Job link below.
Report Job

Share Job Post

Lorem ipsum dolor (Location) Lorem ipsum GHS Confidential

Job Function : Lorem ipsum

1 year ago

Lorem ipsum dolor (Location) Lorem ipsum GHS Confidential

Job Function : Lorem ipsum

1 year ago

Lorem ipsum dolor (Location) Lorem ipsum GHS Confidential

Job Function : Lorem ipsum

1 year ago

Stay Updated

Join our newsletter and get the latest job listings and career insights delivered straight to your inbox.

We care about the protection of your data. Read our privacy policy.

This action will pause all job alerts. Are you sure?

Cancel Proceed
Report Job
Please fill out the form below and let us know more.
Share Job Via Sms

Preview CV