S
Influencer Marketing Manager
Social Discovery Group
Marketing & Communications
IT & Telecoms
GHS
Confidential
1 month ago
Job Summary
We are looking for an Influencer Marketing Manager for one of our investment products.
- Minimum Qualification: Degree
- Experience Level: Mid level
- Experience Length: 3 years
Job Description/Requirements
Your main tasks will be:
- Develop innovative influencer strategies to build awareness, which include the process of influencer selection
- Influencers relations: contact, negotiations, both directly and through agencies
- Preparation and approval of concepts for campaigns together with Creative Producer and SMM Manager
- Management and execution of creators campaigns
- Grow network of influencers, especially those who are into femtech and products among Gen Z
- Analyse and measure influencer marketing effectiveness
- Manage and optimize budget
We expect from you:
- Spoken and written English C1 - C2 is a must
- Deep understanding of the influencer and blogger environment, social media landscape (Instagram, TikTok and YouTube)
- Experience in selling the product and ideas to influencers, negotiating the desirable terms
- Ability to not only generate creative ideas, but also be able to align them with business objectives
- Organisational skills and the ability to keep projects moving making sure that deadlines are met
- Strong ability to make data-backed decisions and advocate your ideas based on numbers
- Excellent communication skills for conveying insights and strategies clearly to creators, agencies and other stakeholders
- Commitment to staying updated with the latest Gen Z and digital trends
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