Job Summary

We are looking for an extremely creative, dedicated, and motivated creative director who will be responsible for delivering engaging content and managing our social media pages and website and launch campaigns from concept to execution. He/She should possess excellent written and verbal communication skills and a strong grasp of current trends

  • Minimum Qualification: Degree
  • Experience Level: Mid level
  • Experience Length: 3 years

Job Description/Requirements

Responsibilities:

  • Manage Visual Identity, Content Development, and Marketing Strategy of the brand
  • Work with the brand team to produce new ideas for company branding, promotional campaigns, and marketing communications.
  • Evaluate trends, assess new data and keep up-to-date with the latest marketing techniques.
  • Direct brainstorming meetings and creative sessions in line with branding and growth strategies
  • Shape brand standards and create procedures to ensure all products are brand appropriate.
  • Develop exceptional and well-crafted copy for all online and offline marketing content
  • Plan and execute all marketing activities, including campaigns, SEO, market research, email, social media, and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Improve landing pages and optimize the user experience on our website
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
  • Identify target audiences and devise digital campaigns that engage, inform and motivate
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate



Requirements:

  • Bachelor’s degree in art, graphic design, marketing, communications, journalism and other relevant fields.
  • A minimum of 3 years’ digital experience, particularly with, but not limited to web, social and emerging technologies.
  • A solid understanding of design, copy and web practices.
  • Brilliant interpersonal and communication skills.
  • Have in-depth knowledge of brand development and multichannel marketing models.
  • Must be a creative and strategic thinker.

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