Copywriter

Key Responsibilities and Skills:

Creative and technical writing:

• Crafting clear and engaging content for various mediums, including ads, headlines, publications, newsletters, and more.
• Use a distinct voice to convey the brand's tone of voice effectively.

Interpreting Copywriting Briefs:

• Analyze a project brief to understand the specific requirements and goals.
• Tailor the copy to align with the project's objectives and the brand's tone of voice.

Collaborating with Designers, Marketers and PR Professionals:

• Work alongside designers, marketers, PR teams, and other experts to brainstorm and execute marketing campaigns.
• Contribute to email campaigns, website pages, and other large- or small-scale projects.

Conducting Research and Interviews:

• Conduct thorough research and interviews to create accurate and relevant content.
• Gather insights to enhance the quality of their writing.

Collaborating with Designers, Marketers and PR Professionals:

• Review their work meticulously to ensure accuracy, consistency, and clarity.
• Refine their copy to meet high standards.

Applying SEO Principles:

• Work with social media professionals to incorporate relevant keywords and strategies to enhance visibility.

Creativity and Collaboration:

• Imaginative and collaborative.
• Contribute fresh ideas and work well within a team.

Time Management and Organization:

• Ability to juggle multiple projects and deadlines, effective time management, and organizational skills.

Requirements:

• Proven experience as a copywriter or in a related role - in creative writing.
• At least 3-4 years experience in similar roles or the same duties/experiences.
• Industry: Advertising, media, journalism, Content Creation, Marketing.
• Skilled wordsmith with an eye for detail.
• Knowledge of online content strategy and creation.
• Excellent writing, editing, and proofreading abilities.
• A bachelor's degree in marketing, English, journalism, or a related field.
• Multiple spoken languages will be a plus
• Local dialects, speaking and writing in Twi. Other local dialects are a plus.
• Any Gender

Additional:

• Familiarity with social media content and SEO practices.
• Salary: Negotiable, based on experience

Location: Accra

Employment Type: Full Time