Business Development and Social Media Executive
Xfar Group
Management & Business Development
Job Summary
Business Development Executives are responsible for a variety of duties related to attracting new customers and retaining existing business. A Social Media Executive is responsible for developing, guiding and monitoring an organization's presence across multiple social media platforms. Their duties encompass a wide range of disciplines and skills, including strategy development, project management, customer service, networking and content creation.)
- Minimum Qualification: Degree
- Experience Level: Entry level
- Experience Length: 2 years
Job Description/Requirements
Responsibilities:
- Researching businesses, individuals and industry trends to identify potential new clients and markets and ways to serve existing clients better.
- Contacting potential new clients using phone and email to gauge interest and plan meetings
- Preparing client presentations and materials, including PowerPoint and sales displays
- Meeting new and existing clients in person
- Negotiating business terms with new and existing clients using phone, email, social media and in- person meetings.
- Working with senior team members to manage risks.
- Training and mentoring sales team members attending networking opportunities including conferences and industry events
- Developing social media strategies with the aim of increasing brand awareness and custom reengagement.
- Analyzing the long-term needs of the company’s social media strategy and offering quarterly
- Reports to the management and executive teams, outlining any necessary changes to the overall digital marketing plan
- Creating captivating content for an organization's social media sites, which may include writing blogs, articles, posts and multimedia content.
- Staying up to date with the latest social media trends and digital technologies
- Developing monthly reports on emerging social media trends that will be submitted to the management and executive teams.
- Developing and overseeing competitions and campaigns to draw attention to a brand.
- Setting measurable goals for campaigns, measuring and showing the Return on Investment
- Monitoring and responding to customer feedback, comments and social media posts.
- Managing a social media team and guiding junior members
- Liaising with other departments and creatives to create a holistic and effective online marketing strategy.
- Manage multiple business social media platforms.
Requirements:Â
- Been educated to first degree level.
- Have relevant business development and social media experience.
- Intermediate knowledge of computer systems (Google, Access, Excel, Word and modern ERP systems)
- Strong verbal and written communication skills.
- Good organizational skills, and able to priorities tasks, manage multiple deadlines, and see tasks through to completion.
- A sound knowledge of what makes excellent customer service, including a professional telephone manner.
- A flexible approach to their work, and able to work well with minimal supervision.
- A good attention to detail, with a real focus on accuracy, and will work hard to ensure a right first-time approach.
- Good knowledge of the use of social media platforms i.e., Facebook, Instagram, snapchat and WhatsApp.
- A proven track record in B2B and B2C sales, showcasing your ability to conquer and achieve sales and margin targets.
- Demonstrate your prowess in building and developing a pipeline of new business opportunities.
- Exhibit excellent customer awareness and an innate ability to build solid working relationships.
- Be skilled in selling and negotiating at all levels within an organization.
Salary Range: (Negotiable)
Location: Greater Accra
Employment Type: (Full Time)
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