Social Media Manager - Automotive Industry
Job summary
We are looking for an experienced and creative Marketing Manager with a strong background in the automotive industry to lead our marketing strategy and brand presence. This role combines strategic marketing, content creation, and on-camera presence, with a strong focus on generating customer demand and positioning the company as a trusted automotive market leader.
Job descriptions & requirements
Key Responsibilities
- Develop and execute marketing strategies to drive customer acquisition and increase vehicle sales
- Plan, launch, and optimize marketing campaigns across digital channels to generate qualified customer leads
- Create and manage content for social media platforms (Instagram, TikTok, YouTube, Facebook, etc.) to promote vehicles and company services
- Act as a brand ambassador and influencer for the company by appearing in video content, automotive reviews, and promotional materials
- Stay up to date with automotive market trends, competitor activity, and customer behavior
- Collaborate with sales and operations teams to align marketing efforts with business goals
- Track performance metrics and continuously improve marketing effectiveness
Required Experience & Skills
- Proven experience in the automotive industry, specifically selling or marketing vehicles
- Strong understanding of digital marketing, social media growth, and content-driven lead generation
- Comfortable and confident appearing on camera and representing the brand publicly
- Creative mindset with the ability to turn vehicles and market insights into engaging content
- Strong communication, presentation, and storytelling skills
- Self-driven, results-oriented, and comfortable working in a fast-growing environment
Education
- Bachelor’s degree required
- Education completed in Europe or the United States is preferred
- Seniority Level
- Mid-level professional (typically 5–8 years of relevant experience)
What We Offer
- Opportunity to become a public face of a growing automotive brand
- High visibility role with direct impact on company growth
- Competitive compensation package
- Creative freedom to build and scale marketing initiatives
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