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2 weeks ago

Job Summary

We are seeking a dynamic and experienced Sales and Marketing Manager to lead our insurance marketing and sales efforts. As the Sales and Marketing Manager - Insurance, you will be responsible for developing and executing strategic marketing initiatives tailored to the insurance industry.

  • Minimum Qualification : Degree
  • Experience Level : Mid level
  • Experience Length : 3 years

Job Description/Requirements

Responsibilities:

Developing Strategic Sales and Marketing Plans:

  • Create and execute comprehensive marketing strategies specific to the insurance industry.
  • Conduct market research to identify industry trends, customer insights, and competitive landscape.
  • Define target markets and develop effective positioning strategies for insurance products and services.


Leading and Managing the Sales and Marketing Team:

  • Build and mentor a high-performing marketing team focused on insurance marketing.
  • Set clear goals and objectives for the team, monitoring performance and providing guidance as needed.


Cross-functional Collaboration:

  • Collaborate with sales teams to support lead generation and conversion efforts through effective marketing campaigns.
  • Partner with external agencies and vendors to execute specialized insurance marketing initiatives.
  • Build and maintain strong partnerships with corporate clients.


Reporting:

  • Regular reports on the prospecting of businesses.
  • Regular reports on the initiatives and activities of the team
  • Regular reports on the performance of the Marketing and Sales Team team


Requirements:

  • Minimum of 1st Degree in Marketing or related field
  • Minimum of 3 years’ experience in similar position


Essential Selection Criteria:

  • Self-motivation, initiative, self confidence
  • Pleasant disposition, good communication skills
  • Willingness to work flexible hours
  • Ability to work under pressure and meet set targets
  • Good communication and presentation skills



Location: Accra

Salary Range: Attractive

Employment Type: Full Time

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