Product Manager
Job descriptions & requirements
- Demonstrate abilities in identifying and analysing the technical advantages/competitive advantages of LiuGong products through the comparative study of sites and competitors’ products and activities.
- Develop compelling sales speeches, videos, presentations, and pictures and produce TCO data based on the technical advantage/competitive advantages of LiuGong products
- Develop and propose product development and improvement plans through the comparative study of sites and competitors’ products, and follow up with headquarters about strategies.
- Demonstrate abilities in crafting and developing compelling sales speeches and tools, including creating customer success stories, developing sales pitches and standard terminology in product introduction speeches
- Provide and propose integrated product solutions to key industrial customers through a comprehensive study and understanding of their working conditions
- Fill in the technical parameters of the bidding data
- Drive the product- and business-planning processes for cross-functional teams
- Analyse customer needs, current market trends, and potential partnerships from an ROI and build vs buy perspective
- Assess current competitor offerings and seek opportunities for differentiation
- Analyse product requirements and develop appropriate programs to ensure they’re met
- Develop, implement, and maintain production timelines across multiple departments
- Appraise new product ideas and strategise an appropriate go-to-market plan
- Drive the execution of all processes in the product lifecycle, including product and market research, competitor analysis, planning, positioning, requirements and roadmap development, and product launch
- Translate product strategy into detailed requirements for prototyping and final development by engineering teams
- Create product strategy documents that describe business cases, high-level use cases, technical requirements, revenue, and ROI
- Analyse market data to develop sales strategies and define product objectives for effective marketing communications
- Collaborate closely with engineering, production, marketing, and sales teams in the development, QA, and release of products, and balance resources to ensure success for the entire organisation
- Develop product positioning and messaging that differentiates LiuGong across primary market segments
Requirements:
- Strong experience in a dynamic product management role
- Proven success in overseeing all elements of the product development lifecycle
- High effectiveness in managing cross-functional teams.
- Bachelor’s degree (or equivalent) in Business study/ product design, or engineering
- 5-10 years of working experience in mining equipment or heavy equipment
- Exceptional writing and editing skills, combined with strong presentation and public speaking skills
- Strategic mindset with excellent analytical and conceptual skills
- Ability to maintain business relationships with a high degree of integrity and trust
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