Marketing & Social Media Assistant

Role Summary

The Marketing and Social Media Assistant will support the execution of marketing strategies and manage the company’s online presence. This role involves creating engaging content, maintaining social media platforms, and assisting with day-to-day marketing activities to drive brand awareness, engagement, and lead generation.

Key Responsibilities

• Plan, create, and schedule engaging content across social media platforms (Instagram, Facebook, LinkedIn, etc.)
• Design graphics and marketing materials using Canva, Photoshop, and Illustrator
• Assist in developing and executing marketing campaigns and promotions
• Monitor social media accounts, respond to messages and comments, and engage with the audience
• Track performance metrics and provide basic reports on content and campaign effectiveness
• Support content creation including short-form videos and reels (video editing is a plus)
• Assist with other marketing activities such as email marketing, events, and promotions

Qualifications & Requirements

• Background in Marketing, Communications, or a related field
• Proficiency in Canva, Adobe Photoshop, or Illustrator (essential)
• Basic knowledge of social media management and content creation
• Strong creativity and attention to detail
• Good communication and organizational skills
• Ability to work independently and meet deadlines
• Basic video editing skills (an added advantage)

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