Head Of Sales

Company Description Atlantic Meridian EV is an electric mobility company based in Accra, Ghana, focused on accelerating the adoption of electric vehicles across Africa and beyond. The organization works to build sustainable transport solutions that reduce emissions and support cleaner cities. By combining innovative technology with practical infrastructure, Atlantic Meridian EV aims to make electric mobility more accessible and reliable for businesses and individuals. Team members join a mission-driven environment that values impact, collaboration, and long-term growth in the evolving clean energy sector.

Role Description The Head of Sales is a full-time, on-site role based in Accra, responsible for leading the sales function and driving revenue growth in line with the company’s electric mobility strategy. Daily responsibilities include developing and executing sales plans, managing key accounts, building and maintaining relationships with partners and customers, and identifying new market opportunities across Africa and beyond. The role oversees the sales team, sets performance targets, provides coaching and feedback, and ensures consistent use of data to refine sales tactics. The Head of Sales collaborates closely with leadership, marketing, operations, and product teams to align commercial activities with company goals, prepare sales forecasts and reports, and represent the company at industry events and client meetings.

• Carry and deliver the combined sales target: vehicle units and charging attach revenue, not units alone.
• Own the charging-attach rate at point of sale — every vehicle leaves the showroom onboarded to AMEV Cloud, not just a key handover.
• Protect blended gross margin: unit margin plus the discounted present value of the charging relationship the sale unlocks.
• Own the funnel end-to-end: lead → qualification → test drive → close → charging onboarding → clean handoff to Customer Service.
• Enforce CRM/tracker discipline. No pipeline lives in heads.
• Deliver a weekly forecast with committed vs. best-case, and defend forecast accuracy as a performance metric in its own right.
• Own the fleet/corporate pipeline; personally lead deals ie; vehicle / dedicated-charger threshold that triggers fleet account status.
• Structure fleet commercials against the Fleet Starter → Enterprise charging ladder, coordinating pricing with Finance.
• Convert partner-sourced demand into closed sales, specifically bank referrals and any financing enabled leads.
• Own showroom conversion performance and floor sales standards.
• Feed partnership teams real conversion data so partner economics are managed on evidence, not assumption.
• Line-manage the Sales team; operate the Variable Pay Model, Performance Ladder, and Role Scorecards as live management tools, not paperwork.
• Customer Service: guarantee a structured post-sale handoff; the sale is not "closed" until the customer is onboarded and transferred.
• Brand & Communications: convert campaigns into pipeline and feed back what actually closes.
• Deliver a standing sales report: dual-engine performance vs. target, funnel health, forecast, fleet pipeline, attach rate, and top risks.

Qualifications

• Strong Sales and Sales Management skills, with a track record of meeting or exceeding revenue targets.
• Proven Account Management experience, including building long-term customer and partner relationships.
• Demonstrated Analytical Skills for forecasting, pipeline management, and data-driven decision-making.
• Effective Team Management capabilities, including mentoring, performance management, and team development.
• Experience in automotive, energy, or technology sectors; exposure to electric mobility or sustainability is an advantage.
• Excellent communication, negotiation, and presentation skills suitable for diverse stakeholders.
• Ability to work on-site in Accra and travel as needed within the region.
• Master’s degree in Business, Sales, Marketing, or a related field.

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