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Social Media Marketing Specialist

Melbet Ghana

GHS Confidential
New
3 weeks ago
  • Minimum Qualification :

Job Description/Requirements

Summary


Responsible for planning, implementing, and monitoring the company's Social Media strategy to increase brand awareness, improve Marketing efforts, and increase sales.


Responsibilities


- Creation and introduction of content in Instagram; Telegram; Twitter; Facebook, YouTube + any other required and famous social media platform

- Working with a designer to create compelling content.

- Search for local bloggers and purchase advertising to promote pages and groups.

- Thinking through ideas for integration with bloggers (giveaway promotion, plot, etc.) Oversee and manage contests

- Constant analysis of the activity of subscribers and registrations in the deposit.

- Preparing competitive analysis, marketing research, and daily and monthly reports

- Preparing weekly reports of content

- Plan advertising and promotional campaigns

- Work with the team to brainstorm new and innovative growth strategies

- Work with department heads or staff to discuss topics such as budgets and contracts, marketing plans, and the selection of advertising media

- Identify the latest trends and technologies affecting the industry

- Design and oversee all aspects of the digital marketing department, including marketing database, email, and display advertising campaigns

- Develop and monitor campaign budgets

- Coordinate with advertising and media experts to improve marketing results


Qualifications

Bachelor's degree in journalism, communications, marketing, or a related field. Two or more years of social media experience, including planning and managing content in a corporate or agency setting.











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