Job Summary
As an SEO Content Writer, you will report to the Sr. SEO Manager and work closely with others on the SEO team. You will play a crucial role in creating and optimizing content to improve our organic search rankings and drive traffic to our website.
- Minimum Qualification : Degree
- Experience Level : Mid level
- Experience Length : 3 years
Job Description/Requirements
Responsibilities
- Review and audit existing SEO content to find new and missed opportunities and make recommendations for improvement based on SEO best practices
- Conduct keyword research and analysis to identify high-impact keywords for our target audience
- Develop and implement SEO strategies to optimize website content and improve organic search rankings
- Write compelling, high-quality and SEO-friendly website content including blog posts, articles, website copy, page descriptions and other digital assets
- Identity and optimize site pages by creating SEO wireframes
- Track, analyze and report on website performance using Google Analytics, Google Search Console and SEO industry tools
- Manage the SEO content calendar for English and international blogs
- Conduct extensive keyword research to align with our Global SEO strategy
- Stay up-to-date with SEO trends, Google algorithm updates, and industry best practices
- Collaborate with cross-functional teams including marketing, design, and development to ensure SEO best practices are incorporated into all digital assets
- Continuously test and refine SEO strategies to drive continuous improvement
Requirements
- 3+ years of SEO experience
- Knowledge of contemporary SEO principles and methodology
- Excellent written skills; ability to organize and present information on screen and verbally with a team
- Creative problem solver with a positive attitude
- Basic knowledge of HTML and CSS as it relates to SEO
- Deep knowledge of on-page and off-page ranking factors
- Strong familiarity with industry tools such as Google Search Console, Google Analytics, SEMRush, Ahrefs, Screaming Frog/crawling tools
- Ability to work both independently and collaboratively within a team
- Comfortable working in a fast-paced, team-based environment
- Confident team player with the ability to operate in a dynamic environment
- Ability to build cross-functional relationships, influence and collaborate at all organizational levels
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