Sales Executive

Key Responsibilities

Sales & Market Development

• Promote and sell the company’s paint and coatings products to retailers, contractors, developers, and individual customers.
• Identify and develop new business opportunities within assigned territories.
• Achieve monthly and annual sales targets in line with company objectives.

Customer Relationship Management

• Build and maintain strong relationships with dealers, distributors, and key clients.
• Provide product information, recommendations, and technical guidance to customers.
• Handle customer inquiries, complaints, and after-sales support to ensure satisfaction.

Channel & Trade Management

• Support dealers with merchandising, product displays, and promotional activities.
• Monitor stock levels at retail outlets and coordinate replenishment.
• Expand dealer network and improve product visibility in the market.

Market Intelligence & Reporting

• Monitor competitor activities, pricing, and market trends.
• Gather customer feedback and share insights with management.
• Prepare regular sales reports, forecasts, and market updates.

Promotions & Brand Support

• Support marketing campaigns, product launches, and promotional events.
• Conduct product demonstrations and presentations for clients and contractors.
• Represent the company at trade shows and industry events.

Key Skills and Competencies

• Strong sales, negotiation, and closing skills.
• Good understanding of paint products, coatings, and application methods (preferred).
• Excellent communication and interpersonal skills.
• Target-driven and results-oriented mindset.
• Ability to work independently in the field.
• Basic proficiency in Microsoft Office and sales reporting tools.

Qualifications and Experience

• Bachelor’s degree in Business, Marketing, or a related field.
• 5 years of sales experience, preferably in building materials
• Experience dealing with distributors, retailers, and contractors is an advantage.
• Valid driver’s license and willingness to travel within assigned territory.

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