Marketing Manager

What you’ll be doing:

• Identifying customer needs by deeply understanding customer behavior and how our product works globally to create data-driven stories and content to drive conversion
• Independently driving impactful go-to-market product launches by owning development of audience strategy, value proposition, messaging, positioning, and communication strategies
• Developing research plans to uncover customer insights, steer and validate the product and marketing roadmaps, and stay on top of the competitive landscape
• Working with the marketing team to develop market-leading campaign calendars designed to drive engagement across the entire funnel, from acquisition through to retention
• Owning tone of voice and style guides for the Australian market, and adapting global campaigns aligned to local nuances
• Running experiments to test hypotheses and bring analytical rigour to campaigns for informing the go-to-market strategy
• Delivering campaigns with a strong bias for growth and business impact
• Scaling creative marketing efforts globally by operationalizing resources, such as playbooks for regional marketing teams
• Managing all relevant stakeholders, including agencies and internal and external marketing teams

What you'll need:

• 3+ years of experience in B2C marketing in a fast-paced environment (preferably a hyper-growth global tech company)
• A passion for Revolut’s products
• Knowledge of markets and the competitive landscape in the fintech or payments industry
• Extensive experience developing campaigns and compelling content to drive growth
• Experience setting strategic direction and project managing complex campaigns that require input and execution from various cross-functional teams
• A strong track record in planning and creating editorial and commercial content, as well as developing content strategies
• The ability to analyse and distil data into actionable insights and to inform campaign strategy and product development
• Excellent communication and interpersonal skills
• To be a charismatic, people-person with the ability to talk to anyone and work in an ever-changing startup environment