Growth Hacker Generalist

Responsibilities:

• Understand our current customers and identify avenues to reach a larger audience.
• Run various growth experiments and note down the ROI of each experiment. 
• Identify the winning growth experiment and scale it up. 
• Drive lead generation across multiple channels, including email, social media, landing pages, webinars, lead magnets, etc. 
• Stay up-to-date with the latest trends in B2B SaaS marketing and educate the marketing team on best practices and how to execute the projects.
• Roll up your sleeves to develop, execute, and scale growth strategies for existing and new product features.
• Work closely with the growth team to plan goals for the month and quarter.
• Execute various growth strategies.

Qualifications & Experience:

• You have 5+ years of experience in B2B digital marketing.
• You’re a self-starter with an ownership mentality. You plan your week, month and year’s tasks in advance on your own, and don’t require hand-holding with your work.
• You have a solid understanding of various digital marketing tools (including Google Analytics, Email tools, Canva, Unbounce and other no code tools for marketing).
• You’re a critical thinker and problem-solver. 
• You have exceptional verbal, written, presentation, and communication skills. 
• You’re data-driven and enjoy coming up with innovative ways to maximize growth, ROI, and customer acquisition. 
• You have a “get stuff done” mindset: you’re very action-oriented.
• You like to stay up-to-date with the latest growth trends and changes with growth/ SaaS.
• Educational degrees or certificates are not taken into consideration.

Preferred Qualifications:

• Experience working in a remote environment. 
• B2B growth hacking experience.
• SaaS product marketing experience.
• Experience working with nonprofits in any capacity.