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CRO Growth Marketer & Project Manager

Donorbox

Marketing & Communications

Healthcare GHS Confidential
New
5 days ago

Job Summary

This is a unique opportunity to combine your love for data-driven optimization, creative experimentation, and project management expertise to help us and our nonprofit clients.

  • Minimum Qualification: Degree
  • Experience Level: Mid level
  • Experience Length: 3 years

Job Description/Requirements

Responsibilities:

  • Analyze user behavior and identify opportunities to improve the user experience and conversion rates across our website and onboarding email sequence.
  • Analyze data from GA4, Hotjar & Active Campaign to run CRO experiments such as A/B tests, copy & design iterations, surveys, etc. to optimize the performance of our website and onboarding sequence.
  • Collaborate with design and development teams to create new landing pages as needed, implement changes and continuously improve user experience.


Project Management:

  • Manage multiple marketing and CRO projects concurrently, ensuring they stay on track and deliver results.
  • Manage the workflow of our in-house creative team (Video, Copywriting & Design). From taking in-house client briefs to monitoring the execution of the execution and ensuring all projects are completed on time and within budget.
  • Work effectively with cross-functional teams (Copywriting, Video, Design & Web Development) to achieve project goals.
  • Create reports at the end of projects to determine ROI and performance of the in-house creative team.


Qualifications & Experience:

  • 3+ years of experience in Project Management, Growth Marketing, Growth Hacking, Landing Page Optimization, CRO, or a related field.
  • Proven track record of driving successful growth initiatives.
  • Strong analytical skills and experience with A/B testing tools and data analysis platforms. (Google analytics & Hotjar is essential)
  • Excellent communication, collaboration, and project management skills.
  • Creative, conscientious and resourceful, with a passion for solving problems and thinking outside the box.
  • Ability to work independently and as part of a team.
  • Bonus points for experience in the creative industry.

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