B
New
1 week ago
Job Summary
Backflip is looking for a Senior Product Designer to join our team. The Senior Product Designer will creatively solve our customers' problems and enhance the user experience on our innovative platform. This key role involves designing intuitive and engaging user interfaces that simplify real estate investing for our diverse audience.
- Minimum Qualification: Degree
- Experience Level: Senior level
- Experience Length: 5 years
Job Description/Requirements
Primary Responsibilities
- Gain a deep understanding of our customers, their user journeys, their pain points and opportunities where we can help their business thrive. Identify user pain points and proactively design innovative solutions to enhance customer satisfaction and engagement.
- Determine solutions along with the product and engineering team that meet critical customer needs to resolve these issues and take advantage of the opportunities.
- Ensure that our product experiences appropriately balance best-in-class user experiences with Backflip's overall business goals.
- Lead and execute on the design of new features from conceptualization to execution, integrating both UX and UI best practices to create seamless app experiences.
- Work closely with Product Management, Engineering, Marketing, Sales and Loan Operations teams to align designs with organizational goals and ensure technical and operational process feasibility.
- Perform frequent user research and utilize both qualitative and quantitative data to inform design decisions, ensuring best-in-class user experiences and alignment to overall business objectives
- Refine, adapt and iterate on user interfaces based on user feedback and emerging trends in app design.
- Help to develop and maintain a cohesive visual and interaction design system and standard across all platforms, promoting consistency and quality in design.
- Work across Native Mobile, Mobile Web and Desktop, with the ability to adapt quickly to each platform's needs
- Help define the user experience of features from initial ideas to production-ready designs
- Take a project from end-to-end, delivering your solutions intangible formats such as sketches, prototypes, wireframes, and production-ready UI Designs
- Perform frequent user research and use both qualitative and quantitative data to make informed decisions
- Requires occasional travel (team offsites, etc.)
Qualifications - Role Specific
- 5+ years of experience as a UX/UI or Product Designer
- Highly proficient in Figma and familiar with other design tools such as Adobe Creative Suite.
- Experience designing across multiple platforms (web, mobile, apps) with a clear understanding of the nuances involved in each.
- Portfolio demonstrating design process (research, ideation, design process, execution)
- Established experience designing and validating end-to-end user workflows and high fidelity visuals
- Experience in user research, performing competitive analyses, and staying aware of best UX practices and trends
- Experience working at a startup with a proven ability and desire to work in a fast-paced, largely autonomous environment
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