Director, Product Marketing

What you'll do…

• Coach, mentor, and expand a team of senior and lead product marketers.
• Define the team's strategy, budget, hiring and OKR's.
• Own our market and competitive intelligence plus product messaging and positioning to set new and existing products apart from the competition.
• Drive go-to-market strategy for new products and solutions in close partnership with Product, Marketing, and Sales and oversee execution with a stellar team of PMMs.
• Spearhead sales enablement strategy, including solution briefs, presentations, battle cards, data sheets, whitepapers, and sales playbooks. 
• Communicate the vision and value of new products to the sales team to facilitate the selling process.
• Drive pricing strategy and execution in close partnership with the Executive, Product, Sales, Marketing, and Finance teams.
• Strive for a “one-team” approach with Product, Sales and Marketing.

Core Requirements

• 10+ years in product marketing within B2B SaaS with a history of successful product launches and market growth initiatives.
• 5+ years in leadership roles leading, coaching, and building high-performing Product Marketing teams.
• Strong experience leading on competitive intelligence and positioning. 
• Proven track record in crafting effective and innovative go-to-market strategies in a B2B SaaS environment.
• Deep experience in developing sales enablement materials. 
• Experience working in a multi-product environment, selling to a mid-market audience.
• Willingness to roll your sleeves up, be hands-on, and lead by example.
• A great communicator who can drive consensus and articulate recommendations to cross-functional partners.
• Solid analytical capabilities.
• A test-and-learn mentality; you understand results and focus on constant improvement using best practice.