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Marketing Manager

Job Summary

Perform the duties of a Marketing Manager

  • Minimum Qualification: HND
  • Experience Level: Senior level
  • Experience Length: 5 years

Job Description

Designation: Marketing Manager


Location: Head Office


Responsibilities:

  • Responsible for managing all marketing for the company and activities within the marketing department.
  • Responsible for ensuring that all marketing activities are in line with the institutions brand manual.
  • Responsible for assisting in the development and implementation of a comprehensive social media strategy.
  • Responsible for the administration of company website and social media pages.
  • Responsible for assisting in the preparation and implementation of annual marketing plans and budget.
  • Responsible for coordinating and following up with process / product owners to ensure the implementation of the marketing plan according to institutional standards.
  • Responsible for the organization of all official events organized by the Company (external & internal).
  • Responsible for noticeably improving the professionalism of our marketing material in collaboration with group marketing.
  • Responsible for the production of branded items; calendars, T-shirts, Pull-up banners, Calendars etc.
  • Responsible for ensuring that branded items and marketing materials are stocked in efficient quantities, to reduce waste; whiles making adequate quantities available when needed.
  • Responsible for cost savings wherever possible by negotiating and identifying reliable and professional vendors.
  • Responsible for tracking competitor marketing activity in terms of their marketing mix, channels, concepts and frequency.
  • Responsible for presenting an annual market research report on competitors, online presence review, client segmentation, product offering, trends, pricing and Independent agent remuneration.
  • Responsible for proactively recommending initiatives or channels that would enhance market share.
  • Responsible for assisting with the production of artwork, sourcing images, print buying and checking copy in collaboration with group marketing.
  • Responsible for sourcing, assessment and management of vendors and other external professionals; photographers, graphic designers, copywriters among others.
  • Responsible for ensuring that all branches of the Company have and maintain the same look and feel and all branding and signages are in excellent condition.
  • Responsible for maintaining effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
  • Responsible for analyzing potential strategic partner relationships for company marketing.


Educational Requirements and Experience/Knowledge:

  • Higher National Diploma or Bachelors’ Degree in Marketing.
  • Experience in working with multinational institutions
  • At least 5 years’ managerial working experience in an advertising or marketing agency with proven knowledge of copy writing, project management and creatives
  • Experience in managing various vendors and marketing related professionals

Skills

  • Hard working and goal driven;
  • Excellent communication skills;
  • Excellent administrative and management skills;
  • Positive attitude;
  • Accurate and fast worker;
  • Good interpersonal skills;
  • Neat and organized person.
  • Self-motivated with the ability to meet project deadlines
  • Ability to work independently without supervision


All applicants should forward their application letters and CV's to ghanavacancies1@gmail.com

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A Reputable Company
Accra & Tema Region
| Full Time |
Confidential
Accra & Tema Region
| Full Time |
GHS 900 - 1,200
A Reputable Company
Accra & Tema Region
| Full Time |
Confidential
A Reputable Company
Accra & Tema Region
| Full Time |
Confidential