Marketing Communication Specialist
Jobberman Third Party
Marketing & Communications
Job Summary
The Communications Specialist will play a vital role in the transformative Harnessing Agricultural Productivity and Prosperity for Youth (HAPPY) program. The primary objective is to enhance the well-being, resilience, and active engagement of youth - especially women, in Ghana’s formal agribusiness and related sectors
- Minimum Qualification : Degree
- Experience Level : Mid level
- Experience Length : 3 years
Job Description/Requirements
Key Responsibilities
Organizational
- Work across the organizations’ focal points to identify media moments, success stories, develop and implement relevant materials and media outreach.
- Develop and implement a communication strategy that includes media outreach and social media content creation.
- Generate innovative ways to gain quality media coverage across all channels.
Functional
- Initiate, draft, edit communications materials, including press kits, fact sheets, infographics and multimedia products.
- Advise colleagues on media relations and handle media inquiries;
- Development and maintenance of media contacts and lists;
- Draft and distribute media advisories, news releases and other materials and design and
- Organize media events, as appropriate, to promote activities of the organization;
- Advise and assist colleagues to include media outreach activities such as interviews or press briefings.
- Provide access for journalists to subject matter experts;
- Provide effective and timely responses to public information inquiries; and
- Provide timely strategic advice and creative solutions for dealing with sensitive communications issues and stories.
- Arrange and coordinate press conferences, and plan events.
- Support and evaluate the results of communication campaigns with the team.
Key Relationships
- Marketing Head
- Communication Specialist
- Creative Designers
Qualifications:
- Understanding of agricultural practices, terminology, and challenges.
- Relevant experience in the above role impact within the agricultural or NGO space.
- Knowledge of current trends, issues, and innovations in the agricultural sector.
- Strong written and verbal communication skills.
- Ability to tailor communication to different audiences, including farmers, stakeholders, and the general public.
- Experience in organizing and promoting events, such as workshops, seminars, and field days.
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