The job description below is for the role of Marketing and Social Media Manager at a Boutique and Hotel in East Legon Adjiringanor.
The role has been newly created to identify the importance of online and social media presence to increased sales of our rooms, food & beverage as well as our spa services.
The ideal candidate will help to build and implement marketing and advertisement campaigns on social media, online, radio and all other available media, including direct interactions with the public.
Key tasks will include:
- Producing effective content for online and social media
- Controlling online communication with the public
- Responsible for Search Engine Optimization (SEO)
- Designing and implementing advertisement campaigns
- Improving branding of the hotel
- Creating and implementing loyalty schemes for guests
- Responsible for relationship with commercial/business clients
- Improving visibility on booking websites like booking.com, Expedia etc.
- Responsible for improving hotel website content
Qualifications and Requirements:
- A minimum of a Degree is required
- At least 2 years experience in a managerial position
- The successful candidate must demonstrate experience in increasing the profile of a product or service online and on social media. Experience is necessary