Digital Marketing & Branding Officer

• Develop and implement digital marketing strategies to promote Duapa Agri’s product and brand.
• Manage the company’s digital presence across social media, website, and other online platforms.
• Plan and execute digital campaigns for product launches, exhibitions, and export promotions.
• Manage SEO, SEM, and paid media campaigns (Google Ads, Meta Ads) to increase traffic and conversions.
• Track and analyze marketing data, generate performance reports, and recommend optimizations.

• Develop branded visual and written content that strengthens Duapa Agri’s identity and storytelling.
• Maintain a consistent brand tone, look, and feel across all marketing and communication materials.
• Create promotional assets such as social media visuals, digital brochures, and presentations.
• Capture and curate photo and video content displaying products, production processes, and farmer impact stories.

• Conceptualize and design packaging, labels, and promotional materials for new and existing products.
• Collaborate with production, operations, and export teams to ensure packaging aligns with quality and market requirements.
• Liaise with printers, branding vendors, and creative partners to produce high-quality materials.
• Research global trends in packaging, sustainability, and design innovation to inform new product ideas.

• Work cross-functionally with the sales and communications teams to align digital campaigns with business objectives.
• Identify new digital tools, platforms, and trends that can enhance the brand’s visibility and reach.
• Support marketing presentations, exhibitions, and trade events with branded materials.

• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 3 years’ experience in digital marketing, preferably in FMCG or a similar fast-paced sector.
• Proven experience in managing end-to-end digital campaigns with measurable results.
• Strong knowledge of SEO, SEM, Google Analytics, Meta Ads, and other performance tools.
• Excellent graphic design and content creation skills (experience with Photoshop, Illustrator, Canva, or similar tools is a plus).
• Strong understanding of current social media trends and best practices.
• Analytical mindset with the ability to translate data into actionable strategies.
• Exceptional communication, leadership, and project management skills.

NB: Interested applicants should attach the link to their portfolio to their CVS when applying

Deadline: 23rd October,2025.

Females are encouraged to apply.

Location: Tema

Salary: GHC2500 - GHC3000