Sales And Marketing Officer

New

Job Summary

To plan and implement sales and marketing activities in order to market titles and make sales to meet targets

  • Minimum Qualification: Degree
  • Experience Level: Mid level
  • Experience Length: 2 years

Job Description

Reports to – Publishing Manager

Location – Head Office


Job Purpose

To plan and implement sales and marketing activities in order to market titles and make sales to meet targets


Responsibilities/Duties

  • Plan and implement creative marketing strategies for titles
  • Plan and implement sales and customer retention strategies
  • Aggressive promotion of Buck Press titles to old and new customers
  • Monitor and report on competitor activities
  • Coordinate and monitor customer orders
  • Assist in title development
  • Coordinate and prepare for book launches, creation of title information packets, promotional materials
  • Conduct market research and present reports on the research
  • Seek publicity for titles
  • Write press material
  • Plan and coordinate social media efforts for titles


General Duties

  • Any other duties assigned by publishing manager


Key Performance Indicators

  • Meet sales targets
  • Timely submission of reports, press material etc.
  • Meets sales and order deadlines
  • Effective marketing campaigns for titles


Qualifications, Work Experience and Skills

  • 4 year university Degree or equivalent experience
  • Minimum 2 years prior related experience in book sales and/or marketing
  • Excellent oral, written and interpersonal communication skills
  • Proficient with Word, Excel & Outlook
  • Strong interest in book publishing
  • Excellent written and verbal communication skills
  • Ability to manage multiple responsibilities in a deadline driven environment
  • Strong organizational and follow-up skills
  • Excellent attention to detail
  • Knowledge of social media platforms (Instagram, Twitter, Facebook, LinkedIn)
  • Valid Driver’s License

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