Content Marketing Manager

Job Summary

A talented Content marketing strategist who would be responsible for the creation and production of online and offline marketing content

  • Minimum Qualification: Degree
  • Experience Level: Mid level
  • Experience Length: 2 years

Job Description

We are looking for a talented Content marketing manager to take full responsibility of our inbound marketing strategies including social media, blogs and lead generation. Our ideal candidate is a creative marketing professional, preferably with a writing background. You should be able to develop engaging content to attract and retain customers. For this position, it’s also essential to be up-to-date with new technologies and marketing trends.

Ultimately, you should be able to expand our company’s digital footprint and brand awareness.


You would be responsible for creating "shareable" content, distributing content on the appropriate platforms and measuring the results of marketing activity.


RESPONSIBILITIES 


  • Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.
  • Driving traffic and engagement that translates to sales and brand promotion.
  • This role requires a brand publisher mindset: the create the content our audience is looking for and then to optimize the path to conversion
  • Optimize content considering SEO and Google Analytics
  • Designing and implementing creative marketing strategies to disseminate content.
  • Measuring the results of marketing activity to inform future marketing campaigns.

REQUIREMENTS

  • Bachelor's degree in Marketing or related field.
  • Experience with online community building.
  • Excellent written and verbal communication.
  • Experience with Google analytics, and the top social media channels

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